M D M 2.0
Master Data Marathon 2.0

3 pm CET / 10 am EDT – Virtual Event | March 24-25, 2021

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ABOUT

The Master Data Marathon is BACK!

MDM Master Data Marathon, is the one and only Marathon on all things Master Data and on how to advance in your digital journey. A truly global event featuring the most inspiring data stories the world has to tell, moderated by the one and only, Scott Taylor, the Data Whisperer.

One World. Regardless of where you are, this virtual event targets and unites all Countries regardless of the time-zones.

One People. We are ONE. The pandemic made it even more clear that we are on the same boat, facing similar challenges, trying to stay human and stay in touch with one another despite the obstacles that physical distancing obliges us to endure.  The MDM unites us all. 

One Data. Data lovers know that already. Regardless of your company, your locations, your industry, the journey to elevate Data to a strategic asset is what unites us all. Master Data is the foundation of Digital Transformation, and whether your organisation is trying to win customers, improve efficiency or just take it to the next level, this Marathon will give you 24 hours of content, inspiration and practical lessons on how to make that happen. 

Are you a data lover? This is THE Marathon you've got to run for. 

Read more

Why should you join?

A collaboration between ThinkLinkers and Scott Taylor - The Data Whisperer, born out of love for Data Storytelling and knowledge sharing, we’re excited to present the MDM - Master Data Marathon.

Watch Scott as he gives us a few of the
many reasons to be part of the Marathon!

MDM like you have never heard or seen before, in a Master Data Marathon of 24 hours with global Data thought leaders, influencers, practitioners, end-users and solution providers. Join the Marathon for every Data lover today, and get ready
for a memorable event that educates, entertains and inspires.

ONE WORLD. ONE PEOPLE. ONE DATA!

KEY TOPICS

  • Data Storytelling 
  • Data Governance: From Data to People Focused
  • Become a Master of Data
  • Data Quality
  • The Human Dimension of Master Data
  • Know Your Customer
  • Data Driven Decision Making
  • Offensive vs Defensive MDM Strategies
  • Rollout of Data Domains
  • Business Value of Data
  • AI and MDM
  • Driving Decisions with Data: Delight or Disaster
  • The Dangers of Dirty Data
  • Data Literacy
  • Supplier Master Data
  • Digital Transformation
  • Data Visualization
  • The Dangers of Data Hubris
  • Data Analytics
  • Staying Human in the Age of Automation
  • Soft Skills in Data Management
  • Enterprise Architecture
  • Data Strategy
  • The Human Dimension of Master Data

 

FOCUSED FORMAT

24 hours non-stop!
50 speakers.
High-energy and positive tone.
Moderated by Scott Taylor.
Q&A sessions.

AGENDA

Inspiring Data stories from the world's best
Data leaders and practitioners, fireside chats
and interactive panel discussions. All things
Master Data, curated and moderated
by ThinkLinkers and Scott Taylor.

View

WHO ATTENDS

Are you involved in Data?
We all are!
Whether you are a Master Data lover,
or you are from the Business side,
trying to get a grasp of how Data can help
you achieve your existing objectives,
this Marathon is for you.

Our speakers

RECORDINGS

Access to the Recordings

99 € + VAT

Agenda
Recordings
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CONTACT US

+420 777 703 608 [email protected]

To find out more about our events,
view the agenda or partner with us,
please contact us or fill out the form.

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Voice of our
clients

Great variety of speakers representing different levels of MDM maturity

Dupont Nutrition & Health

Well chosen subjects. Well selected speakers and sponsors. Great location.

DSM

Very well organized and amazing ThinkLinkers staff! Thank you.

The Linde Group

For me this event was very relevant! Being new in the Master Data World, it was really interesting to hear about all the different approaches within governance, change management, solutions and etc. Good and interesting speakers.

Pandora

For me this event was very relevant! Being new in the Master Data World, it was really interesting to hear about all the different approaches within governance, change management, solutions and etc. Good and interesting speakers.

Pandora

A very relevant conference with many good speakers. The setting with the limited number of participants gave good opportunity to interact both with speakers and other participants

Maersk Drilling

It was a very informative and useful event for us! It was good to meet people in the same field but from other industries. Good to know that more people struggle with the same things as us.

Pon Equipment and Pon Power

Good topics, good in showing different perspectives of the MDM in different business environment

Coca-Cola HBC

The conference was very interesting and productive. The atmosphere was great thanks to limited number of the guests. I was able to meet specialists that helped me with my actual questions.

Terumo Europe

Very well organised event with a good mixture of talks and people. Great open and interactive atmosphere with like-minded people.

Uniserv

As always great and of up most value. Fun & interesting. Great exchange opportunity.

Sartorius Stedim Biotech

Well organized and from a content perspective invaluable! I believe this event will prove to be one of the most powerful enablers for the discipline that is Master Data Management. It gave me so much great food for thought and important insights, especially for our emerging demands as a business.

Chain IQ Group AG

As always very well organized! Great location, very good presenters/presentations! Good networking - a lot of "take away

Sartorius

A great event with real MDM experts sharing knowledge openly in a very well organized personal environment

Camelot Management Consultants AG

I have to say it was a really great event. I am used to big conferences but the MDM Thinklab is something special – good group dynamic and obviously well organized!

INEOS Styrolution

I have to say it was a really great event. I am used to big conferences but the MDM Thinklab is something special – good group dynamic and obviously well organized!

INEOS Styrolution

I found the Master Data Marathon to be highly relevant to anyone involved in Data Management, Data Governance, MDM or data in general. The speakers were exceptional and the topics covered were excellently chosen to keep the attendees engaged.

Shaw Communications

I found the Master Data Marathon to be highly relevant to anyone involved in Data Management, Data Governance, MDM or data in general. The speakers were exceptional and the topics covered were excellently chosen to keep the attendees engaged.

Shaw Communications

I found the Master Data Marathon to be highly relevant to anyone involved in Data Management, Data Governance, MDM or data in general. The speakers were exceptional and the topics covered were excellently chosen to keep the attendees engaged.

Shaw Communications

Thank you for the fantastic event - Master Data Marathon! Impossible becomes possible!

Oticon

I wanted to say a big thank you for the effort that went into organising this event. I really enjoyed it and I can tell that everyone was really enthusiastic about Master Data. Thank you so much for inviting me!

Otsuka Pharmaceutical

I wanted to say a big thank you for the effort that went into organising this event. I really enjoyed it and I can tell that everyone was really enthusiastic about Master Data. Thank you so much for inviting me!

Otsuka Pharmaceutical

Super event, great speakers and content. Well done ThinkLinkers Team!

British American Tobacco

Super event, great speakers and content. Well done ThinkLinkers Team!

British American Tobacco

Thanks for organizing the Master Data Marathon! The sessions they were very informative and useful!

Swiss Re

Thanks for organizing the Master Data Marathon! The sessions they were very informative and useful!

Swiss Re

Overall this was a very worth while experience and delivered fantastically over a 24 hour period. It is the first of it’s kind that I have attended but won’t be my last. Congratulations to all involved on the delivery of a unique and exceptional Master Data Marathon.

Shaw Communications

Well done for organising the event, it was a great success again!

Hexagon Data Services

Well done for organising the event, it was a great success again!

Hexagon Data Services

Well done for organising the event, it was a great success again!

Hexagon Data Services

It was a fantastic feeling to represent Philips at Master Data Marathon 3.0! It is a truly enriching experience to be part of the ThinkLinkers community and to exchange data management thoughts with other peers! Thank you for the wonderful opportunity to be part of this epic event!

Philips

It was a fantastic feeling to represent Philips at Master Data Marathon 3.0! It is a truly enriching experience to be part of the ThinkLinkers community and to exchange data management thoughts with other peers! Thank you for the wonderful opportunity to be part of this epic event!

Philips

Interesting world wide view on MDM. Learn from your peers.

Data Strategist

Thank you the « Dream Team » for organizing such a nice, inspiring and funny event

Business & Decision

Thank you the « Dream Team » for organizing such a nice, inspiring and funny event

Business & Decision

2 wonderful days and educational sessions! THANKS A LOT TO YOU ALL

Handelsbanken

2 wonderful days and educational sessions! THANKS A LOT TO YOU ALL

Handelsbanken

Amazing work, ThinkLinkers! Master Data Marathon 3.0 was brilliant! 4.0 will be golden!

Valmet

Great Job and Great Discussions from a true set of data experts

Aparavi

Great Job and Great Discussions from a true set of data experts

Aparavi

Truly enjoyed the event and learnt a lot from the experts that shared their views and experiences. Kudos to Natalia Kotova and Nadya Sinutkina for making the event so seamless.

Franklin Templeton

Truly enjoyed the event and learnt a lot from the experts that shared their views and experiences. Kudos to Natalia Kotova and Nadya Sinutkina for making the event so seamless.

Franklin Templeton

Truly enjoyed the event and learnt a lot from the experts that shared their views and experiences. Kudos to Natalia Kotova and Nadya Sinutkina for making the event so seamless.

Franklin Templeton

Thank you ThinkLinkers and SCOTT TAYLOR - The Data Whisperer for hosting this magnificent event ! It was great to be in the same hyper space with all of you data lovers and hearing your stories, getting to know you

Outokumpu

Amazing event! Great discussions…Excellent job!

Johnson & Johnson

Amazing event! Great discussions…Excellent job!

Johnson & Johnson

Amazing event! Great discussions…Excellent job!

Johnson & Johnson

Mission accomplished! Helped others in the global data community how you can become a world champions in Data Migration. No magic, just hard structured methodological work, and still be able to have fun! Master Data is the only data you should focus on day 1 if you want success. Thank you @ThinkLinkers and Scott T.

Nobia

Mission accomplished! Helped others in the global data community how you can become a world champions in Data Migration. No magic, just hard structured methodological work, and still be able to have fun! Master Data is the only data you should focus on day 1 if you want success. Thank you @ThinkLinkers and Scott T.

Nobia

Great networking and thought leadership event and certainly the ad hoc rapid live video chat was a lot of fun. All too often virtual and webinars can be long and boring, not so with this. Informative, and felt like one big data family of ideation and sharing.

Aparavi

The ThinkLab was an enriching two-day event focused on Data Management. The insights shared by other companies were truly inspiring, and I'm eager to apply this newfound knowledge in my work.

BESTSELLER

The ThinkLab was an enriching two-day event focused on Data Management. The insights shared by other companies were truly inspiring, and I'm eager to apply this newfound knowledge in my work.

BESTSELLER

The ThinkLab was an enriching two-day event focused on Data Management. The insights shared by other companies were truly inspiring, and I'm eager to apply this newfound knowledge in my work.

BESTSELLER

I liked a lot the event. It tailored to data people and it's good to have such kind of event for data lovers

EnerSys

I liked a lot the event. It tailored to data people and it's good to have such kind of event for data lovers

EnerSys

I liked a lot the event. It tailored to data people and it's good to have such kind of event for data lovers

EnerSys

Great event. Very Informative. Great speakers. I also really enjoyed the networking with other data enthusiasts

GN Store Nord

Great event. Very Informative. Great speakers. I also really enjoyed the networking with other data enthusiasts

GN Store Nord

The marathon was informative and entertaining, super great efforts. The event was full of excellent topics and speakers... keep it up

Baader Food Systems

The marathon was informative and entertaining, super great efforts. The event was full of excellent topics and speakers... keep it up

Baader Food Systems

Great Platform for people across industries across globe but one common data mindset

JP Morgan and Chase

Great Platform for people across industries across globe but one common data mindset

JP Morgan and Chase

It was a wonderful event! The energy was fantastic! Loved the passion of the presenters

MSD

It was a wonderful event! The energy was fantastic! Loved the passion of the presenters

MSD

It was good to see what's going on outside of my "little world" of data!

Givaudan

It was good to see what's going on outside of my "little world" of data!

Givaudan

Program like this should be mandatory for data Managers each year! Well organized informative and excellent opportunity for networking

Wizz Air

Program like this should be mandatory for data Managers each year! Well organized informative and excellent opportunity for networking

Wizz Air

Great event, amazingly organized. Nice venue, informative sessions and fantastic people. Love the reception, enthusiasm and professionalism keep up the good work!

Van Oord

The event was exceptionally well run and facilitated, It focused on really important principles and left good chance for debate and discussion

RNLI

Fantastic oppurtunity to hear other people expertise and share ideas with data people. Thanks you for organising this event so well. I find conference as one of the best I was. It was visible that everybody felt like at home- well done!!!

Vesuvius

Great event, amazingly organized. Nice venue, informative sessions and fantastic people. Love the reception, enthusiasm and professionalism keep up the good work!

Edwards Lifesciences

This was my first time attending the event, and it exceeded my expectations. The sessions were well-organized and packed with valuable insights. I gained new perspectives on data and made meaningful connections. Overall, I’m leaving feeling inspired and enriched. Good Job for creating a big data family.

Sleekflow

I thoroughly enjoyed the ThinkLab. It provided practical insights that I can immediately apply. The expert talks sparked great discussions and networking opportunities. Connecting with specialists from different industries was incredibly valuable, creating a collaborative and shared learning environment.

Danish Crown

I absolutely loved it! You nailed it. Thank you for bringing together such high-quality speakers and participants.

NN Group

As always, the event was incredibly thought-provoking. The content was highly relevant, and the atmosphere for learning and sharing was excellent.

Marks & Spencer

I had the pleasure of attending one of these events. Highly recommended, very valuable and practical content, super atmosphere, conducive to sharing experiences

Danone

I have been attending several times. Very open and friendly environment, where you really can meet and engage with other data lovers in beautiful Praque. Have a nice event!

Baader Food Systems

Valuable. Very good of energy with willingness to help each other. The Hard work behind the screen feels. Love to you all and to Scott.

SEB

Very informative, relevant, and useful to my current role!

Zalando

I am very pleased with event. The agenda was very packed, though it was organized with such fasion and variety, that one could not get bored or tired. Most of presentations were very well prepared and creative.

Intersnack

A new educational experience

ECCO Shoes

Great setup, great energy. I liked the variety of topics covered and the various attendees presentations to see more people out there that are not beginner-level (more advanced in data) and the common painpoints we share and how to grow from them.

Aptar

Learning from brilliant minds is one thing. But truly connecting, sharing, and shaping the future of data together - that’s what made the ThinkLinkers ThinkLab so special.

mobile.de

Great Data lovers meeting. Fantastic and professional speakrers. I got a lot of inspiration. Thank you

Latvijas banka

The event was exceptionally well-organized, with a great selection of topics covered by the speakers. I walked away with a wealth of practical advice that I can immediately apply. Truly valuable and insightful!

Mitsubishi Electric Trane US

The event was well-organized, and I really enjoyed engaging with others - asking questions, sharing ideas, and discussing key themes. The timing and structure were spot on, allowing for meaningful discussions throughout. A truly enriching experience!

AstraZeneca

Great people, the right skills, and up-to-date topics and presentations. It’s the best mix I’ve ever experienced!

Amprion

Great mix of topics and people, all professionally run in a fantastic environment. The Q&A sessions were especially valuable and served as a strong indicator of the event's quality.

Boehringer Ingelheim

It was a pleasure to be your guest. The topics and lineup of speakers were incredibly interesting and absolutely worth attending.

Biesterfeld Group

Valuable sharing of experiences and how different companies approach key topics. Great mix of presenters, industries, and content. The location and hotel were perfect, and everything was well-organized. I especially liked the smaller scale, which allowed plenty of time for meaningful connections.

Head of Data Management

The event was truly inspiring packed with hands-on learning and meaningful conversations. Even the week after, I’m still reflecting on the insights and reviewing my notes to apply them at my company. I’m grateful for the experience, the connections made, and the opportunity to grow. Looking forward to what’s next!

Knauf

ThinkLinkers grateful for the shared laughter and conversations in general. Always great to be part of the #thinklab

DRIVA

It was truly inspiring to connect with such passionate and talented individuals who share my enthusiasm for data, people, and lifelong learning. The conversations, insights, and energy in the room were nothing short of incredible.

Volvo Penta

I love this event because it’s real. It’s not a sequence of hyped up presentations and DEMOs. It’s about YOU. The people of Data. The ones who challenge assumptions, question trends, and shape what’s next.

Pio M.

Thoroughly well organised and a good range of content covered

Forseven

Well organized and engaging event! I appreciated interactive format the quality of the speakers and practical insights shared. The small group that made networking easy and meangful.

European Investment Fund (EIF)

Imagine a room where everyone enters as a stranger and exits as a (data) friend. This is the Data Management ThinkLab.

ThinkLinkers

Very insightful and inspiring event! Thank you so much for it! I really appreciated the real-world examples and the guidance on responsible, reliable AI.

Sysmex Europe

I think it was the most useful event I have attened. The connections created, unfiltered and real discussing, Safe and intimate feeling, absolutely fantastic.

Säästöpankkiryhmä

The event is wonderful with different topics that enriches so much our knowledge and increases our passion for data.

Sysmex Europe

Very friendly audience, good organization, and fluent management of speakers. High engagement with various topics and inspiring attendees. Great hotel and tasty food. The long coffee breaks were perfect for networking!

DNV

Great organization, clear expectations, good presentations, and amazing attendees!

George Firican

This was my first time joining a ThinkLinkers conference – and it was worth it! Great content, lots of real examples, true stories and valuable experience sharing.

DNV

High-level event discussions. Overall, it was really interesting for me to hear from experienced people — it helped me gain better insights to design a long-term strategy for my company.

Sysmex

First time attending a ThinkLinkers event, and I would say it has been a top-notch experience. Thanks to Natalia, the team, and of course the speakers!

BAT

A good mix of valuable educational insights, exchange, and networking. A trustworthy atmosphere that allows for transparency.

Friedhelm Loh Group

Very well organized, with great speakers who delivered thoughtful and interesting sessions, and who actively engaged with questions between sessions.

Lufthansa Group

Great and relevant content overall

Grunenthal

Just fantastic!

Allnex

Congrats!! Excellent speakers and a diverse range of content.

ABN AMRO Bank N.V

I always love working with the fabulous folks at ThinkLinkers. They have built an amazing global Data community! Their flagship events, the Data Marathon and ThinkLabs, continue to attract experts from all parts of the data space with a thoughtful, engaging, and fun agenda that is a joy to participate in.

Scott Taylor

I always love working with the fabulous folks at ThinkLinkers. They have built an amazing global Data community! Their flagship events, the Data Marathon and ThinkLabs, continue to attract experts from all parts of the data space with a thoughtful, engaging, and fun agenda that is a joy to participate in.

Scott Taylor

I had the pleasure of attending one of these events. Highly recommended, very valuable and practical content, super atmosphere, conducive to sharing experiences

Danone

Thank you ThinkLinkers and SCOTT TAYLOR - The Data Whisperer for hosting this magnificent event ! It was great to be in the same hyper space with all of you data lovers and hearing your stories, getting to know you

Outokumpu

I had the great pleasure of joining a brilliant group of Data leaders at thinklinkers conference. Great discussion and debate, brilliant presenters and a really great environment created to enable shared learning and experience.

Marks and Spencer

I had the great pleasure of joining a brilliant group of Data leaders at thinklinkers conference. Great discussion and debate, brilliant presenters and a really great environment created to enable shared learning and experience.

Marks and Spencer