The Art of Storytelling: How to talk to data people 

What an inspiring session we had on July 31st during the 3rd episode of our community series She Leads Int. co-hosted by Natalia Kotova and Carmela Ana Melone!

A huge thank you to our amazing guest Sofia Valcarcel, Marketing Scientist at Superbet for sharing her unique journey at the intersection of marketing and analytics, and shedding light on how storytelling can transform the way we communicate data. We explored:

• The art of data storytelling and making insights accessible
• How to bridge the gap between data and business teams
• The importance of empathy, inclusion, and communication in data roles
• Navigating career transitions and male-dominated spaces
• Supporting one another to build more inclusive data communities

Sofia’s thoughtful insights and personal experiences sparked valuable conversations around the skills needed for true data literacy, and how empathy and communication play a key role in making data impactful and accessible.

See you next time!

Join us and the She Leads Community for an inspiring and insightful conversation to kick off this new series!

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13th Data Management ThinkLab on April 22-24 in Prague, Czech Republic our in-person event for discerning Data Management professionals.